In today’s interview, I’m so pumped to talk with Courtney Kates Garcia, designer and owner of Maison Du Soir, about one of my favorite things, pajamas!! I am a firm believer that if we look good we feel good. I believe we need to let go of the guilt when it comes to investing in ourselves and in the things that make us feel good and look pretty, with no shame! We discuss the power of confidence in women and letting go of the guilt associated with investing in luxury pieces that make us feel great!
Courtney has gone on an amazing journey to discovering her passion for sleepwear. She took the leap from corporate America to start her own business and grew her initial investment of only 25K to a million-dollar business in just 6 years. She opens up about the pitfalls of the retail industry, and what she does during the downtimes. You’ll also hear her talk about becoming a new mom and letting go of mommy guilt and the need to do it all!
Courtney Kates is the principal designer and owner of Maison Du Soir, based in Southern California. After gifting herself her first set of luxury sleepwear, it dawned on her the disconnect between the way we dress and the thought put into our appearance during the day versus the night. With that, came the power of a better night’s sleep and a boost of confidence in feeling beautiful, regardless of the time of day.
As a former ballet dancer, Courtney used her innate understanding of movement and lines and an ignited passion to pave the way to revitalizing the sleepwear market.
In just 6 years, Courtney has turned her initial investment of $25,000 into a million-dollar business. Top retailers include Saks, Anthropologie, Nordstroms, Goop, Shopbop, Moda Operandi, and Revolve. Top celebrity fans include Kristen Bell, Kristen Chenowith, Kourtney Kardashian, and Mandy Moore. Answering the question: What Does The Cool Chick Wear To Sleep?”, women’s wear daily went on to name Courtney as “one to watch”.
Courtney has graciously given all the Passionista listeners 15% off their first purchase with code PASSIONISTA15! Click here to shop https://maisondusoir.com/
Follow Courtney and Maison Du Soir here on Instagram: @maisondusoir
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